Wedding & Event Flowers: Design + Business

Get hands-on with floral design and learn how to confidently offer wedding and event work. We’ll cover mechanics, pricing, logistics, proposals, and booking strategies — all tailored for farmer-florists. Includes guest speakers with real-world experience in the wedding industry.

Efficiency, Tools, and What Actually Works

A full day on the farm focused on growing smarter. Learn about our high tunnels, heated systems, succession planning, and favorite efficiency hacks. Hear from tool sponsors and guest farmers doing big things. You’ll leave with a notebook full of ideas — and probably a few new tools on your wishlist.

Marketing, Tech, and Systems for Product-Based Businesses

This one’s for anyone who runs a business and needs help making the back end run smoother. Topics include:

• Email Marketing that Converts
• Social Media Content That Doesn’t Burn You Out
• SEO Basics
• Using AI to Work Smarter
• Automating the Boring Stuff
  It’s practical, actionable, and perfect for solopreneurs and small teams — not just flower farmers.

The Flagship Event — Jan 31, 2026

Learn more and join the waitlist!

Low-Key Vibes, High-Value Connections

No formal agenda — just an open invite to hang out with fellow flower farmers. Meet new friends, share ideas, and swap stories only another grower would understand.
Includes snacks, drinks, optional field tours, and good conversations that don’t start with, “So… what’s a lisianthus?”

Tailored Coaching with Liz Fiedler Mergen

Spend a personalized 5-hour coaching day with Liz, designed just for you. The agenda is fully customized — choose 4–8 topics depending on your goals and get ready to dig deep.
Great for flower farmers, product-based businesses, and creative entrepreneurs ready to level up.

Topics can be found here to build your own agenda.

Includes 5 hours 1:1 with Liz